Kingsley Coffee

Author: Adam Prew
Published: 20/08/2013

This flyer design for Kingsley Coffee was aimed at raising awareness of the different activities that take place in the coffee shop, targeted more towards girls.

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The design process

I decided to make a pattern of the different activities as a background, emphasising the kind of flower patterns usually seen on girls clothes and bedding etc.

The Kingsley Coffee brand colour is a cerise pink which worked perfectly with this idea and to highlight key selling points I drew flower shapes for images to sit in with a modern script font. Once again the images play an important role in the effectiveness of this design as the viewer can see exactly what they can make at these activities - and the way the staff at the coffee shop interact with the girls.

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