Posters offer a great format to advertise and market a business or event. The larger surface area lets you use bight and bold designs that really catch the eye and get your message across loud and clear. Use them at exhibitions, on walls and in windows, on hoardings and billboards, indoors and out - anywhere where you want people to see your message.
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The history of the poster...
Poster Printing was first used in France in the 19th century to promote events and advertise merchandise. Within 10 years, this effective method spread throughout the whole of Europe. To portray political views, posters were used heavily within World War II to remind civilians that their country was fighting for a cause. Due to this, posters became the anchor of one of the biggest campaigns in history to promote jobs for the army. Now in the 21st century, poster printing remains as a cost efficient and effective method of promotion and advertising.
Why are posters effective?
Because of the larger surface available on posters you can use really eye catching graphics to good effect, allowing your advertising to be seen from greater distances. This is the great advantage of posters, their reach allows them to be seen by so many more people.
Our posters are printed in full colour on 170gsm standard silk paper in a full range of sizes. We can print all standard sizes from A4 to A0, and also offer bespoke poster options to make any larger size or shape posters you need, from billboards and hoardings to sizes and shapes that fill specific areas of walls in conference or exhibition halls.
Choosing the correct size and colour
A variety of sizes are available upon request. They can be as small as A4 through to A0 to ensure your message stands out. They are displayed easily too. You can hang them up anywhere, from windows to walls, doors to billboards, indoors and out!
Colours also vary. Our black and white posters can reflect a 19th century French feel or bright colours and bold text can be used for a more modern image. You can also brighten up the place with our DayGlo fly posters too! Catch the eye of your customers, with our printed posters.
Create your own poster
If you want to make your own advertising poster feel free to download our free design templates to help you format your ideas in just the right way for printing.
Let us personalise your poster!
It can be hard to visualise how the larger format will look when creating the design on a desktop screen, and how graphics and lettering will blend when scaled up to full size.
Our professional marketing and design team have a wealth of experience in creating custom posters that look good and achieve their marketing aim, and their input can make a real difference to the success of your campaign.
To find out more simply call the office or fill out the quote request form.
I've used facemediagroup multiple times now to print posters for shows I'm involved with, because they provide high quality printing at reasonable prices. Each time, the ordering process has been quick and easy and our posters have arrived promptly and in excellent condition.
Design for your target audience
Poster designs can vary greatly in content and artwork, from underground punk designs that consisted of collaging newspaper cuttings, to highly polished and refined artwork for selling high end products. Regardless of how the poster is made, your target audience should be the main factor for how you create your design. Think who are you trying to attract, what is their age? What do they like to do? Creating a message that is tailored to a particular demographic creates opportunities to close in on their attention and hold them whilst they look at your poster.
Content and layout
The message on your poster goes hand in hand with your target audience. Copy is a huge element of effective design. Think about the language you use, if your poster is targeted at a younger audience don't use copy which won't be relatable. Short, punchy copy is also good for gaining attention quickly. The amount of copy you choose to display should also be considered - don't let the purpose of your poster be forgotten. It is to gain an insight, spark intrigue or give a taste of what's on offer. The more ambiguous the content, the more interest you can generate. With this, the layout of the content should reflect this. Have your main tag line/slogan bigger than the smaller details, such as contact information. If people have gained interest, they will actively seek more information. Having a well-designed logo can also help in brand recognition at this stage.
Choosing fonts and colours
Font choice can make or break a good design. So many times we see a bad font choice which results in our attention going quickly in the other direction. Luckily, there are hundreds of fonts to choose from, so steer away from boring Calibri and experiment a little! Some great free online type resources can be found at www.fontsquirrel.com/ - In contrast, this does not mean you can use as many fonts as you can possibly find on one design. Never use more than three, think about heading styles, what does a main heading look like? Heading two and three should always follow one, be smaller in size and less dominating. The style of the font should reflect the design, calligraphic for classic, grunge for a punk night etc. The colours should follow this design suit and reflect the feeling, purple and gold for luxurious, blues and greens for tranquillity etc.
Use of images and photography
It is fairly obvious to think that a poster needs good imagery to work - there are free stock imagery sites that can help you if you don't have any images and won't cost you a total fortune. There is nothing more frustrating than receiving a client's content for their poster design to find out the images are taken on their camera phone with their thumb half way over the image - (it happens more then you think.) The client soon starts to ask why the design isn't as effective as they thought, and don't seem to understand just how important photography is within design. Fotolia and i-stock are great resources. Once you have purchased a couple of really great images you can re-use them.
Getting your poster noticed
Probably the most important aspect of all is your placement of your poster. It's all well and good having a great design but what's the use when your audience won't see it! Think back to your target audience, where will they see this poster, in the supermarket, on the school run, at a club night for an ABBA tribute act - whatever the audience find a common place where you can reach as many of your audience as possible.
Choose the template of your choice below and press the download button. In A4, A3 and A2, these poster templates provide you with the opportunity to have your stylish poster displayed where you like. The range of sizes mean that you can advertise where you like, whether it be a noticeboard or a shop window, the poster is the classic marketing tool.
Blank Poster Template A4 Landscape JPG
Blank Poster Template A4 Landscape EPS
Blank Poster Template A4 Portrait JPG
Blank Poster Template A4 Portrait EPS
Blank Poster Template A3 Landscape JPG
Blank Poster Template A3 Landscape EPS
Blank Poster Template A3 Portrait JPG
Blank Poster Template A3 Portrait EPS
Blank Poster Template A2 Landscape JPG
Blank Poster Template A2 Landscape EPS
Blank Poster Template A2 Portrait JPG
Blank Poster Template A2 Portrait EPS
Posters have a large range of uses and are a great way to get your put your message in front of your audience. So where do you start?
If you are organising an event and want to distribute your posters around the area for a limited amount of time, then you are more likely to need A3 (297mm x 420mm) or A4 (210mm x 297mm) size. These posters are digitally printed and with the minimum quantity being 10 they are extremely cost effective.
Typical events include...
There are a number of situations where your poster will have a more permanent use:
All the above generally use large format posters such as A2 (420mm x 594mm), A1 (594mm x 842mm) or A0 (1189mm x 841mm). You can get any quantity of these printed from one-off's to large runs to meet all of your advertising needs. We also offer bespoke sizes for posters to fit a specific space - simply contact our print specialists for a quote.
You can also ensure longer life when storing your poster in a clip frame.