What is a QR Business Card?
QR codes are becoming increasingly more popular, here are some great ideas for using QR codes on your business cards:
- Use a QR code for your website, to save the reader typing it in
- The QR code could simply be your twitter user name (link to twitter.com/you)
- As a link to an email sign up (like Mailchimp)
- Put all your contact details in the QR code, like a Vcard - so it automatically saves to someone's contacts.
- Use QR code to disguise a discount code
- Let the QR code link to your testimonials page
- Encourage the user to scan the QR code, which links to your Facebook fan page, and get them to upload a photo, or leave a testimonial or message. (that way, all their friends get to know about you too)
- The QR code links to your LinkedIn profile
- Photographer's cards
- 'I took your picture, download it at... SCAN QR'
- Geo caching cards - The QR shows the co-ordinates of the find
QR codes should be used to add value to your business card; they shouldn't just link back to your site. It is very important that the QR code is of good quality - as a low resolution QR may not scan at all. This is why we recommend using vector based QR codes.
Jim is a prolific networker, small business mentor and a supporter of anything 'community'. He is an ambassador for the National Apprenticeship Service (NAS/SFA) and Young Enterprise on the South Coast and loves to spend his time encouraging entrepreneurial spirit in everyone he meets.