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What is a QR Business Card?
Author:
Jim Cunliffe
Published: 06/09/2013
QR codes are becoming increasingly more popular, here are some great ideas for using QR codes on your business cards:
- Use a QR code for your website, to save the reader typing it in
- The QR code could simply be your twitter user name (link to twitter.com/you)
- As a link to an email sign up (like Mailchimp)
- Put all your contact details in the QR code, like a Vcard - so it automatically saves to someone's contacts.
- Use QR code to disguise a discount code
- Let the QR code link to your testimonials page
- Encourage the user to scan the QR code, which links to your Facebook fan page, and get them to upload a photo, or leave a testimonial or message. (that way, all their friends get to know about you too)
- The QR code links to your LinkedIn profile
- Photographer's cards
- 'I took your picture, download it at... SCAN QR'
- Geo caching cards - The QR shows the co-ordinates of the find
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QR codes should be used to add value to your business card; they shouldn't just link back to your site. It is very important that the QR code is of good quality - as a low resolution QR may not scan at all. This is why we recommend using vector based QR codes.
Jim Cunliffe
Head of Customer Love
Jim is a prolific networker, small business mentor and a supporter of anything 'community'. He is an ambassador for the National Apprenticeship Service (NAS/SFA) and Young Enterprise on the South Coast. Jim is the Area Leader (Sussex) for FSB (Federation of Small Business) for 2019-2021 and President of BNI Pavilion (Brighton) - What a busy lad! He loves to spend his time encouraging entrepreneurial spirit in everyone he meets. And when it comes to print, there's nothing Jim doesn't know about quality design, ink on paper, promotional gifts and branded clothing. He's an expert in all things branding.
